X (formerly Twitter) is a social media platform known for helping businesses and personal brands gain exposure. Do you want your voice to stand out from your competitors? Want to share your perspective with the rest of the world? Getting X followers is a long process. Simplify the process by following some simple tips and tricks.
The number one way to get more X followers is to post more content. Experts say the optimal number of posts is 3 to 7 posts per day. Still, some businesses publish more than 20 tweets per day, depending on their strategy.
Every time you post a new tweet, you have another chance to attract more followers. But how can you post more often when you're out of ideas? Start by creating a simple editorial calendar, then spend a few hours each week brainstorming content.
To create a simple X editorial calendar:
Open Excel, Google Sheets, or another spreadsheet application.
Create an empty spreadsheet.
List the days of the week and dates you plan to publish.
Insert a row for each tweet you plan to post each day.
Enter one tweet idea or tweet you plan to post each day. When you plan ahead, you avoid skipping a post or a day because you ran out of ideas.
To take your editorial calendar to the next level, add a column to track the number of engagements you receive on each post. Then, create a chart to show which tweets get the most engagement.
Follow your X publishing schedule and modify your editorial calendar as needed.
To get maximum exposure for your tweets, schedule your tweets to be posted at the optimal time. Experts say the best times to post on social media are early and late afternoons during the week.
There are several ways to schedule tweets using free services like Buffer and other services like Tweetdeck or Hootsuite. These services schedule tweets based on your needs in advance and at the times that matter most.
About 65% of people are visual learners, which means visual content gets more views, engagement, likes, and followers than simple text content. With services like Canva, it's easy to create quick visuals that match your tweets.
To create simple social media visuals using Canva:
Log in to your Canva account.
Go to the search bar and enter X.
In the list of pre-made X post templates, select a template.
Add backgrounds, images, text, and more to the canvas.
Once the image is the way you want it, go to the top menu bar and select the Download icon.
Select a file format and then select Download .
X A hashtag is a symbol used to identify a keyword or phrase about a topic. For example, businesses use specific hashtags in their posts to curate their content. Others use hashtags as a marketing tool, allowing their tweets to appear under the keywords or key phrases they target. X Users search by hashtags to find topics related to their interests.
To track your hashtags, add a sheet or page to your X Calendar spreadsheet.
Here’s how to choose the perfect hashtag for your brand:
- Take a look at your competitors : What hashtags are they using that are relevant to your brand? Make a list of hashtags that work for you.
- Research Hashtags : Check out the hashtags used by other individuals, such as influencers, to market their services and brands.
- Check out your tweets : Check out your most successful tweets. What hashtags did you use in these tweets that could be used again?
Use a hashtag tool like All Hashtags to research hashtags that are right for your business or brand. Try using a hashtag generator to come up with ideas.
Followers do not follow dormant pages. That’s why it’s important to engage with your followers as much as possible. This includes:
- Retweet your followers' posts.
- Reply to tweets mentioning your name.
- Like tweets from your followers.
- Share content from your favorite online content sources and mention their names.
When you engage with your followers, more followers start sharing your content so that it is seen by more followers on the platform. As your content spreads further on X, you gain more followers.
Use your social media channels to expand the reach of your X profile. Showcase your X account on Instagram, Facebook, LinkedIn, Snapchat, YouTube and WhatsApp. Share your X profile by publishing your X profile in posts on other social media channels. Also, please publish your X handle on your website or blog.
Optimize your X profile to help potential followers find you more easily on the platform. Additionally, this is a great way to showcase your interests, knowledge, services, and brand image in certain areas.
To optimize your profile:
Fill in your X profile with relevant information, keywords, and hashtags.
Hashtags in your bio are clickable. Choose relevant hashtags that won’t affect the content your page offers.
Add a clear profile photo of yourself. If you are a business, add your logo.
Change the header image to match your profile or your business.
Add your location and website link.
Change theme colors to match your content. This creates a cohesive silhouette look.
X is an amazing social media platform that’s fast-paced and ripe with opportunity. Growing a social media account and gaining a quality following takes time. Follow these simple tips to keep things running smoothly.
