Taylor Swift is nearly halfway through her Eras tour, nearly a year after she embarked on a global tour in March 2023. This has gone down in history. The singer started breaking records — literally — on opening night and reached new heights at nearly every stop along the way.
Few world tours have had as much impact as Swift's. It's a huge boost to the global economy, with the U.S. Travel Association estimating that the travel generates more than $5 billion for the local economy.
Its success was also a big factor in making Swift a self-made billionaire. Given that it's not over yet, there's no telling how much more money it could generate.
Here are all the records Swift has broken so far on the Eras Tour.
first billion dollar tour
The Eras tour was not even halfway through before it became the highest-grossing tour of all time. While Swift's team doesn't plan to report box office numbers like many artists do, Pollstar estimates she's grossed over $1 billion, making her the first artist to reach that milestone on a single tour.
Guinness World Records officially announced the record in December after Swift concluded the 2023 competition. With her show set to run through 2024, Variety magazine estimates that number could rise to a staggering $2 billion by the end of the tour.
Swift took the record from Elton John, whose Farewell Yellow Brick Road tour in January 2023 became his largest tour to date. His years-long journey ended in July 2023 with earnings of $939 million from 328 shows. In terms of Swift's accomplishments, she performed a record-breaking 66 of the 152 scheduled shows.
Her concert film broke two records
The Eras Tour's dominance doesn't end with concert ticket sales - it also translates into movie theater box office. After her first North American leg in August, Swift announced that her Eras Tour concert film will premiere in theaters in October. The film's pre-sale revenue on the first day alone reached US$37 million, breaking AMC's single-day pre-sale record even before its release.
It didn't take long for "Taylor Swift: The Time Tour " to become the highest-grossing concert movie of all time, with AMC reporting a week before the film's premiere that the film's pre-sales had reached $100 million. That was enough to beat the previous record holder , Justin Bieber: Never Say Die .
Unprecedented Golden Globe nomination
At the 2024 Golden Globe Awards, Swift's Eras Tour movie was nominated for Best Picture and Box Office Achievement, becoming the first concert film to be nominated for a Golden Globe. Of course, it gained recognition in a whole new category, one practically tailor-made for a film like Swift's.
The Eras Tour movie competed with other successful box office films such as Barbie, Oppenheimer, and the Super Mario Bros. Movie, but ultimately lost to Barbie .
The biggest concert by a female artist
On March 17, 2023, Swift held her first Eras Tour performance in Glendale, Arizona, breaking the record for the most attended concert by a female artist in the United States, with more than 69,000 tickets sold. Of course, she broke her own record multiple times on the American stage.
She broke 8 venue attendance records
Swift broke attendance records at multiple stadiums around the world, another sign of the tour's demand. In the United States, she achieved the highest single-day attendances at Nissan Stadium in Nashville (71,000 fans), Acrisure Arena in Pittsburgh (73,117 fans) and Lumen Field in Seattle (72,171 fans).
Even more impressively, Swift set three-day attendance records at AT&T Stadium in Arlington, Texas (210,607 spectators) and MetLife Stadium in New Jersey (217,635 spectators).
She has performed equally well overseas so far, setting one- and three-day attendance records at St Paul's Allianz Park and breaking the Melbourne Cricket Ground's three-day attendance record with 288,000 fans, which she has done throughout her run The largest show career.
