Robyn Rihanna Fenty is truly a visionary. The singer-turned-business mogul is constantly striving to make every market she enters better—whether that's catering to every skin tone with Fenty Beauty or offering the hottest lingerie selections in inclusive sizing.
On Wednesday, the entrepreneur pushed the envelope again with the launch of Savage X Fenty maternity capsules. Rihanna designed the collection, which includes three bras and a graphic T-shirt, to provide breastfeeding moms with stylish lingerie options. "I want to remind people that as a parent you can still channel sexiness and feel good," she said in a statement.
Because Rihanna loves to disrupt the maternity fashion scene, she starred in the campaign. Photographed by Dennis Leupold, the Ocean's 8 star stripped down to a new black nursing bra to breastfeed her one-year-old son, RZA.
Her son's cameo was completely unexpected, especially since Rihanna and partner A$AP Rocky (understandably) kept him out of the spotlight. Even his name was kept secret for nearly a year until she revealed it in May. However, this is not the first time this little man has entered the modeling world. He once appeared on the cover of Rihanna's March 2023 British Vogue with his mother.
The entire collection is available now on the Savage x Fenty website and includes the exact same nursing bra Rihanna is wearing in the photo.
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Savage X Cotton Maternity BraSavage X Fenty
