"Likewise" can help you finally figure out what to watch

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Entertainment fans have been asking "What should we watch tonight?" since the advent of television, but over the past few decades technology has expanded the choices from "anything on the three channels we can watch" to “almost everything that has ever been played in human history”—leaving many people stuck in a dilemma of choice without getting any closer to answering the key questions. Enter the same application designed to provide you with the best answers.

Founded by a team of former Microsoft employees and backed by investment from Bill Gates, Likely has been improving entertainment recommendations for movies, TV, books and podcasts since 2017. ” Co-founder and CEO Ian Morris told me the same thing. “Our mission is to provide everyone with their own personal entertainment. "

Likewise, a recently added feature is a fun infinite scroll interface similar to TikTok and integrating artificial intelligence more deeply into its recommendation process. According to a press release, Likelike works by "seamlessly integrating its AI-powered personal agents and leveraging advanced algorithms and 600 million consumer recommendations." In practice, you download the Sametime app for iOS or Android, tell it some of your favorite genres, movies, TV shows, books, and/or podcasts, and start exploring.

How the same works

Also solve the problem of "what do I see" from several angles at the same time. It compiles an extensive profile of individual user taste preferences and makes recommendations based on that; it also connects you to a community of more than 2.5 million users (especially those who share content with you), and then lets you ask the community what they like best Content. You can view lists curated and compiled by Likely's editors, or use its AI agent to search using natural language.

Unlike a single streaming service's recommendation algorithm, Likeith is cross-platform and community-driven, so it will try to provide you with the best horror movies based on formulas other than those used by Netflix, rather than providing the best horror movies for You who are also watching on Netflix (unless you ask to do so).

"It's designed to be action-oriented," Morris explains. "If you see something you like, you can click the Save button and save it to your watchlist and then see where it can be streamed. You have the Rotten Tomatoes rating, the IMDB rating, and the community reviews, and then You can play it on Roku, so it's not just a query engine."

Detach from the application

You can also use Likely outside of your phone. The same app is available on Roku, AppleTV, and Firestick, and can be used as a central hub for accessing media on these devices. You can also contact Likes' AI agent Pix directly from the website, text him via mobile (877) TEXTPIX, or send him questions via email. Unlike asking ChatGPT, Pix will add the results of your query to your Likely list.

Testing Likely's AI with a ridiculous query

I love tinkering with artificial intelligence, so I sent Pix an email: “A list of movies that a 1981 housewife might enjoy if she were considering leaving her husband and kids to pursue her dream of becoming a professional surfer. "

This is what Pix returns.

"Sounds like you're looking for some movie inspiration to capture that dream wave, right? ?‍♀️ I've put together a list of movies that might resonate with a 1981 housewife considering turning a wild life into a career. Hopefully these Can inspire your beach ambitions!

  • "Endless Summer" (1966): A timeless classic in the world of surf movies. It's all about chasing summer around the world. Talk about surfing, right? ??‍♀️

  • The Bachelorette (1978): The story of a woman rediscovering herself after a divorce. It should resonate well with the idea of ​​starting over. ???

  • "The Break" (1979): This is a coming-of-age story about chasing your dreams, which might be a good source of inspiration for our 1981 housewives. ??

  • Kramer v. Kramer (1979): Although this is about a divorce and custody battle, it provides a good perspective on the family aspect for anyone considering leaving. ?⚖️

  • Norma Rae (1979): This film is about a woman who persists in her beliefs despite the odds. This is how we want to feel, right? ✊?

  • Ordinary People (1980): This movie will resonate well because it tells the story of a family trying to cope with the loss of a loved one. Might provide some perspective on what families may be going through. ??

  • "Golden Pond" (1981): An elderly couple's journey may help our protagonist see her current life in a new light. ???

While I absolutely hate the writing style of AI trying to be "casual", at least the movie falls within the general scope.