5 simple ways to use Facebook more efficiently

01 out of 05


what we like
  • Easily schedule Facebook posts with links, photos, GIFs, and videos.

  • The free version includes basic statistics, likes, replies, comments and clicks.

  • 14 day free trial.

what we don't like
  • Paid accounts are more expensive than those offered by competitors.

  • Advanced analysis is not available without an Advanced Analyzer subscription.

  • Applies to groups and pages only, not profiles.

Have a lot to post on Facebook but want everyone to see it at the right time? Whether you use a public business page or a group, a social media management tool with scheduling features can put your posts in front of more of your friends or followers.

Buffer is a popular web application with scheduling capabilities that you can use to integrate with Facebook pages and groups (but not profiles). The free version is enough for most people, but Buffer offers paid upgrade options for more flexibility and features.

Use the iOS or Android Buffer app to plan and publish content for viewers on Facebook, Instagram, Pinterest, X (formerly Twitter), and more.


02 out of 05

creative studio

what we like
  • Seamlessly switch between Facebook and Instagram.

  • Comprehensive analysis and insights.

  • Options for managing monetization tools.

what we don't like
  • There is no recommended best time to post.

  • There's no way to preview what the post will look like.

  • Steep learning curve.

Creator Studio for Facebook is a valuable source of free analytics and insights about your Facebook and Instagram accounts, allowing you to connect with your audience anytime, anywhere.

Using the iOS or Android app, you can view page performance, reply to Facebook messages and comments, and create, edit, and schedule Instagram and Facebook posts.

If you have a large audience, you can monetize your posts in the browser and then control the settings from the Creator Studio app.

Download available for:

03 out of 05

Franz No. 5

what we like
  • Easy-to-use open source software.

  • All major messaging apps are in one interface, which is very convenient.

what we don't like
  • If you use multiple messaging apps, your energy will be drained.

  • Browser extensions cannot be used.

Franz 5 is an all-in-one desktop messaging application that supports Facebook Messenger as well as other popular messaging platforms such as Slack, WhatsApp, and WeChat. Additionally, you can add an unlimited number of accounts using this tool, so even if you have multiple Facebook accounts for messaging others, Franz allows you to use all of them.

This open source desktop application is free to download and available for Windows, Mac, and Linux computers.

04 out of 05

Facebook Ads Manager

what we like
  • Real-time insights for all your ads.

  • Easily switch between your Page and ad accounts.

  • Turn advertising campaigns on and off.

what we don't like
  • Lacks some desktop ad manager platform features.

  • Not suitable for designing new ads.

If you're an advertising manager for a small business, you'll need an Ads Manager app to keep an eye on your ads on the go. You can track ad performance, create and edit ads, and manage their schedule and budget right from your phone or tablet.

With the Ads Manager app for iOS or Android, you can target your audience and test which ads perform best, and even get a real-time view of all your ads.


05 out of 05

Facebook Business Suite

what we like
  • Managing multiple pages on mobile is easy.

  • Intuitive calendar for scheduling posts.

  • Add a layer of security.

  • free.

what we don't like
  • Buggy reported the following updates.

  • There is no "Save as Draft" option.

  • The learning curve is not user friendly.

  • There is a fee to promote posts and manage ads.

Facebook Business Suite replaces Facebook Pages Manager and includes many of the features found in Creator Studio.

Instead of switching back and forth between Facebook, Facebook Messenger, and Instagram, Business Manager examines all interaction data from one home page accessible on desktop and mobile devices. Use it to create, schedule, and promote posts, view notifications from your Facebook and Instagram accounts, and automatically reply to DMs.

Facebook Business Suite is available as a tablet and mobile app for iOS and Android devices.